Wednesday, October 27, 2021

How did I grow as a travel blogger

Hidden swing in La Jolla, San Diego overlooking downtown San Diego.

Travel blogging
. What is it? It is a platform on the blogosphere where, people, who love to write and wander, exchange helpful travel information and ideas, fascinating travel narratives, and inspiring travel stories that give us a bigger perspective on life and connect us to the outside world. A passion project for some, a hobby for other, and a source of income for many.

I started my travel blogging journey in 2016. Because I love traveling and writing, I thought it would be nice to create a travel blog so that I could be able to share travel tips and inspire fellow travel enthusiasts to be more adventurous. In the beginning, the struggle was evidently real. I didn’t know what to do and how to do it. I was totally clueless and blank in setting up a website, buying a domain, purchasing a hosting, and creating a design for my blog. What I only knew were two things: to write stories and to take pictures. At the very least, I have two fundamental skills which are the significant foundation in blogging. Apart from those, however, I had no idea in making a blog whatsoever.

Starting a blog is laborious. Writing a story is sometimes simple, yet most of the time arduous, especially if, in the middle of the writing process, the weaving of words comes so uneasy. Taking photos and editing is the easiest to do; sorting out and putting them in one album, though, is a bit tricky for me.

As I set up my blog, I was ecstatic. I bought a domain and a hosting, online tools which would be used to put up the site. I researched about everything I needed, collating details, and templates, and styles. I read articles on Google that helped me build my website. When it was done and already up for public readership, the “Utopian Wanderer” was born shortly thereafter.

Some would ask how did I come up with the brand name. The story behind that branding was kind of deep like the depth of an ocean. The meaning of the word “utopia” is perfect, imaginary, and ideal. Wanderer, on the other hand, is simply a traveler, sightseer, or tourist. The literal translation of the name is “perfect traveler”. While it was good to be considered a perfect traveler, I didn't want to live up to such connotation. I believe that's pretty much elitist. I just wanted to make each of my travel perfect instead.

Do you know what's perfect other than my travel experiences? Travel blogging opened a lot of opportunities for me. It allowed me to meet like-minded people who have huge interests in writing and traveling and eventually become my friends for keeps. It also brought me to places I never thought I would get to visit. I had tasted different culinary cuisines from various regions in the Philippines. I covered cultural festivals which were fun to attend. I got to work with travel writers and brands and organizations and companies that paid me well. It's perfect, isn't it?

It's humbling to remember every single travel that I had gone along the way. Each taught me to be more accepting and more understanding and more open to responsibilities and possibilities.

In my five years in the travel blogging community, I have observed that the blogging scene has been constantly changing, ever-evolving. I am a firm believer that the need to saturate the specific target market has been enormously growing. I have seen more and more online platforms have been used to reach more people to tap more readers and viewers. As a result, I have been more receptive to new applications, which I should be, because, just when I thought, technologies at their peak, there are more to come. And, as the travel blogging grew, so did I as a travel blogger.

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